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"When we say Skinny, we’re talking about our food. Skinny because of the sugar we take away. Skinny because of the calories we reduce down to virtually zero. That’s the only Skinny we care about."

The Skinny story so far

At The Skinny Food Co, our story started how all the best stories do – with good people, good food and the desire to make a positive difference to the world and those within it.

In 2018, inspired by a desire to improve the relationship their diabetic family members had with food, our co-founders – James and Wayne – set out with the vision of providing healthier, less calorie dense alternatives to the foods we all love and love to enjoy.

We started small, with ketchup and barbecue sauce – all gluten, fat and dairy free with no added sugar – but quickly learned that everyone wanted a piece of what we offered, and they wanted more of it.

Our product range grew, and grew, then grew a bit more – to where it now boasts upwards of 500 products – but our vision constantly stayed the same and remained at the heart of everything we do, always. To provide everyone with a full serving of the foods they love without sacrificing their health.